Technology Skills and Tools Feedback Process

13-1161.00 — Market Research Analysts and Marketing Specialists

The current Technology Skills and Tools examples for this occupation are listed below. Please add your suggested examples to the appropriate category. When you are finished, click the Send Feedback button at the bottom of this page.

Technology Skills
Analytical or scientific software
  • AcaStat Software
  • Adaptive conjoint analysis ACA software
  • AndersonBell Abstat
  • Cytel LogXact
  • Data analysis software
  • GLOBE Claritas
  • IBM SPSS Statistics
  • Insightful S-PLUS
  • Minitab
  • Palisade StatTools
  • Provalis Research Simstat
  • SAS
  • Sawtooth Choice-Base Conjoint CBS
  • Sawtooth Composite Product Mapping CPM
  • StataCorp Stata
  • StatPac
  • Survey software
  • The MathWorks MATLAB
  • TNS MarketWhys
  • TNS Miriad
  • UNISTAT Statistical Package
  • WinCross
Business intelligence and data analysis software
  • IBM Cognos Impromptu
  • MicroStrategy
  • Oracle Business Intelligence Enterprise Edition
  • Qlik Tech QlikView
  • Tableau
Categorization or classification software
  • Map Maker
Cloud-based data access and sharing software
  • Dropbox
  • Google Drive
  • Microsoft SharePoint
  • Slack
Content workflow software
  • Adxstudio, for Microsoft
Customer relationship management CRM software
  • Act!
  • Blackbaud The Raiser's Edge
  • Galilee Enterprise TargetPro
  • Insightful Corporation Confirmit
  • Oracle Eloqua
  • Salesforce software
  • TechExcel ServiceWise
  • Vantage MCIF
Data base management system software
  • Apache Hadoop
  • Apache Hive
  • Apache Pig
  • Teradata Database
Data base reporting software
  • SAP Crystal Reports
Data base user interface and query software
  • Airtable
  • Amazon Redshift
  • Database software
  • FileMaker Pro
  • Geographic information system GIS marketing software
  • GMI NET-MR
  • IBM Information Management System (IMS)
  • Intellimed
  • Microsoft Access
  • Microsoft SQL Server
  • MySQL
  • Structured query language SQL
  • TranspoLink BidLeads
  • WorldAPP KeySurvey Suite
Data mining software
  • Cytel Software XLMiner
  • Google Analytics
  • IBM Intelligent Miner
  • NCR Teradata Warehouse Miner
  • Oracle Darwin
Desktop publishing software
  • Adobe InDesign
  • LogiXML Ad-HOC
  • Microsoft Publisher
  • Sawtooth SSI Web
Development environment software
  • Adobe ActionScript
  • Microsoft Visual Basic
  • Microsoft Visual Basic for Applications VBA
Document management software
  • Adobe Acrobat
Electronic mail software
  • IBM Notes
  • Microsoft Outlook
Enterprise resource planning ERP software
  • Aprimo Marketing
  • Microsoft Dynamics
  • NetSuite ERP
  • Oracle Hyperion
  • Oracle PeopleSoft
  • SAP Business Objects
  • SAP software
Expert system software
  • Digivey software (expert system feature)
Financial analysis software
  • Delphi Technology
  • Financial planning software
Geographic information system
  • ESRI ArcGIS software
Graphics or photo imaging software
  • Adobe Creative Cloud software
  • Adobe Illustrator
  • Adobe Photoshop
  • SmugMug Flickr
  • Thomson Dialog
Information retrieval or search software
  • Factiva
  • FedBizOps
  • LexisNexis
  • Medstat/INFORUM
  • Mintel Reports
  • Neoforma Healthcare Products Information Services HPIS Market Intelligence
  • Thomson Financial Investext
  • Verispan Patient Parameters
  • Walmart Retail Link
Instant messaging software
  • GroupMe
Internet browser software
  • Web browser software
Network conferencing software
  • LogMeIn GoToWebinar
Object or component oriented development software
  • R
Office suite software
  • Microsoft Office software
Operating system software
  • Apple macOS
  • Red Hat Enterprise Linux
Point of sale POS software
  • Digivey software (point of sale feature)
Presentation software
  • Apple Keynote
  • Google Slides
  • Microsoft PowerPoint
Process mapping and design software
  • Microsoft Visio
Project management software
  • Basecamp
  • ClassApps SelectSurveyASP
  • Microsoft Project
  • Perseus SurveySolutions
Sales and marketing software
  • Google Ads
  • HubSpot software
  • Marketo Marketing Automation
Spreadsheet software
  • Microsoft Excel
Transaction security and virus protection software
  • NortonLifeLock cybersecurity software
Video conferencing software
  • LogMeIn GoToMeeting
  • Zoom
Video creation and editing software
  • Adobe After Effects
  • Apple Final Cut Pro
  • Loom
  • TikTok
  • WeVideo
  • YouTube
Web page creation and editing software
  • Adobe Dreamweaver
  • Facebook
  • Instagram
  • LinkedIn
  • Social media sites
  • WordPress
Web platform development software
  • Cascading style sheets CSS
  • Drupal
  • Dynamic hypertext markup language DHTML
  • Extensible hypertext markup language XHTML
  • Hypertext markup language HTML
  • JavaScript
  • PHP
Word processing software
  • 3M Post-it App
  • Evernote
  • Google Docs
  • Microsoft Word
Tools Used
Desktop computers
Notebook computers
Personal computers
Personal digital assistant PDAs or organizers
  • Personal digital assistants PDA
Scanners
Tablet computers
Additional Examples

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